Punto, Leather & Fur heaven

Refreshing a luxury brand

Punto Group stands for craftsmanship, luxury and handmade. It looks for the best materials around the world, promoting its Turkish origin and working continuously to offer the best quality ready-to -wear leather and fur apparel and accessories.

They required a brand that reflects the luxury their clients expect. At studio size we worked with Punto group on their brand identity and photography. The branding reflects Punto’s nature: luxury. It includes touches of gold and black that help to deliver a sense of serenity, quality and truthfulness. During the shoot models were encouraged to express themselves in an elegant and feminine way.